Abstract: Public road traffic safety has always been a major issue related to China's national economy and people's livelihood. With the rise of science and technology in recent years, the innovation ability has been continuously strengthened, and intelligent transportation technology has also emerged. The so-called intelligent transportation technology is an artificial auxiliary system, which can play a unique advantage in road condition detection, early warning and emergency treatment, and can make the traffic incident processing more convenient, which is conducive to the protection of people's traffic safety. Due to the unique advantages of intelligent transportation technology, the author will analyze the practical effect of its application prospect in the field of highway safety, so as to get the advantages of its application.